Published Articles

Choosing the Best Exfoliant based on your Clients Concerns

What client doesn't want perfect skin? Each clients skin is unique presenting its own set of challenges. Review the factors to consider when choosing an exfoliant.

Melasma in Women: Treat it to Beat it

One must develop a thorough understanding of melasma to achieve successful treatment outcomes. It is one of the most frustrating conditions for skin care professionals to treat and even more confusing and discouraging to the client.

Chemical Peel Intervention: Combined Modalities or Adjunct Treatments?

In our zealousness to incorporate new modalities into client treatments, skin care professionals often ask, “Which modalities can I combine with chemical peels?” 

Exfoliation: It’s More Than Skin Deep

Many of our clients’ skin concerns are related to excessive dead skin cell buildup, a compromised barrier function, wrinkles, acne, or discolorations of the skin...

The Beauty of Social Media Share Your Business, Engage Customers, and Build Sales Online

Whether you are a startup spa, an established medical practice, or independent skin care professional, you know that active client engagement is vital to your success. Without question, reaching your current clientele and prospecting new clients is...

The Secret to Hosting a Successful Online Event

Online events connect your business with interested participants through the internet providing the opportunity to build your business identity...

The Insider’s Guide to a Successful Spa Event

Successful spa events are the result of months of preparation. It is not uncommon for an average spa to spend 20 percent of their total marketing budget on events...

Research Developments in Sensitive Skin Conditions

Recent research brings exciting news for clients struggling with sensitive skin conditions...

Men with Melasma

Melasma is a skin condition where patches of the skin darken and appear brown. The condition is not an infection of any kind and is not cancerous. Melasma is not considered transmissible or contagious, and it does not appear...

Nab a Client in 2.9 Seconds

Recent research by Advice Media says that the average consumer views a webpage for only 2.9 seconds before they decide if they will stay longer or move on...

Skin damage caused by HEV light may be as harmful as the damage caused by UVA and UVB light combined.

High energy visible (HEV) light is high-frequency and high-energy light ranging from approximately 380 to 500 nanometers in the blue band of the visible portion of the electromagnetic spectrum and is also referred to as blue light or near ultraviolet...

Products with collagen can replace the skin’s natural collagen.

The realization that collagen is essential to healthy skin is commendable and should be noted before explaining the physics of the skin and the function of particular ingredients to bust this myth...

Melasma - Understanding and Treating It with Confidence

More than six million Americans suffer from melasma (from the Greek word melas meaning black). Half these patients do not know...

Business Development Tips and Tools for the Spa Owner

Every new business owner aspires for consistent progress on their road to success. The smart spa owner will recognize when the timing is right to seize the opportunity to increase market share and formulate a strategic plan to capture it...

Acne: The Universal Teenage Struggle

Acne is the most common skin condition in the United States, affecting approximately 40 to 50 million Americans and 650 million people worldwide, each year...

Psoriasis is caused by a build-up of dry skin.

Psoriasis is a chronic, noncontagious, autoimmune condition where the immune system’s white blood cells (T-cells) attack the skin cells by mistake...

Skin Care MYTHS: The higher the SPF, the greater the protection.

The higher the SPF, the greater the protection...

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Tel (602) 476-4700 | brenda@lindayconsulting.co